A follow-up campaign portraying that Nothing Compares to Fabelle.

After the launch campaign, which talked about a theatrical experience at the boutiques, we focussed our attention on the sensorial pleasure of the products for the follow-up campaign. Each product is something, as a consumer pointed out at a research, “like nothing tasted before in India”. This provided the insight and formed the crux of the campaign.

 

Fabelle Elements - Film for Digital & Cinemas

 
 

Fabelle Gianduja - Film for Digital & Cinemas

 
 

Fabelle Ganache - Film for Digital & Cinemas

 

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